Get your FREE M&S Space in Hampton Roads

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Starting Friday, May 28, Old Dominion University’s Virginia Modeling, Analysis and Simulation Center (VMASC) will host its annual Business Development & Technology Workshop Series.

The workshops are aimed at high-tech graduate students, post doctoral students, military retirees or industry professionals interested in modeling and simulation (M&S) business strategies.

The workshops — which will cover research and development (R&D) marketing and partnering strategies, the Small Business Innovative Research grant program (SBIR) and other support mechanisms for would-be entrepreneurs – will be hosted at VMASC’s Suffolk facility.

The workshops are free. Participants can register through the VMASC website, at: http://www.vmasc.odu.edu/NEWS/2010workshops.html.

Also, in conjunction with the M&S Business Plan workshop, the VMASC Technology and Business Accelerator (VTBA) program will offer office space and industry membership for one year at no charge to one outstanding start-up M&S company. To be eligible for this offer, the competing company or individuals must be: focused in one or more area of modeling, simulation or visualization, a for-profit company, owned by one or more U.S. citizens, have a solid M&S business plan or background with verifiable emphasis (academic or industry) on research and technology transfer. For more information, contact Thomas Reese at treese@odu.edu.

The seminars are as follows:

Friday, May 28th Technology Transition Planning: Why SBIR Phase I and II is only the beginning!

This session, presented by Marty Kaszubowski, President of General Ideas, offers insider insights into the planned evolution of the SBIR program in the U.S. Department of Defense (DoD) and other agencies.

It offers some real-world tools and approaches for SBIR Phase I and Phase II winners to use in preparation for transition of their technologies into major defense and intelligence community programs. It also offers strategies and tactics for identifying and approaching contractors who will be their partners in the successful transition.

Friday, June 4th Technology Forecasting for Strategic Planning and Product Development

This session is presented by Steven Walk, associate professor of engineering technology, and Director of ODU’s Quantitative Technology Forecasting Lab.

It  includes a description/discussion of both Quantitative and Qualitative Technology Forecasting tools, and their use in defining product and service elements, go-to-market approaches, and associated R&D and marketing or partnering strategies. The session will include hands-on use of several quantitative and qualitative tools using real-world, company-specific examples.

Thursday, June 10th — Business Plan/Entity Structure and How to Start an M&S Company.

This workshop provides first-hand knowledge how to start a modeling and simulation company, offering advice on business structures and business plan essentials.

Presenters: Johnny Garcia, founder and CEO of SimIS, Inc., one of Hampton Roads’ fastest growing M&S startup companies, Jack McGinn, co-founder of BMH Associates, Inc. (bought by Alion Science and Technology), and Daniel R. Stegall, A Professional Law Corporation, Attorney and Counselor at Law.

Friday, June 25th — Strategic Planning for Early-Stage Companies: Why planning is even more important for you than for the Big Guys!

This session focuses on approaches for reducing uncertainty and making more rapid, consistent decisions in the five areas of strategy: Mission and Markets, People, Processes, Technology & Tools, and External Relationships.

The session will include hands-on activities designed to create a company-specific, one-page draft strategic plan (based on the Strategy by Simple Rules framework) that participants can use to guide their important tactical decisions in each of the five strategic areas.

Kaszubowski of General Ideas will be the seminar facilitator.